Convenience Hub

Objective: Name and strategically package all four omnichannel convenience options—Buy Online, Pick Up In-Store (BOPIS), Buy Online, Pick Up Curbside, Same-Day Delivery, and Free Shipping—available to Sephora clients.

Select assets: Site landing page, site navigation assets, and holiday site assets.

Execution creative features an interactive, tabbed experience for clients to navigate based on their needs.